Where To Buy 2024 Hess Truck. A special commemorative “60” insignia on the front grille celebrates six decades of the hess toy truck, a holiday tradition started by leon hess in 1964. This 2024 hess 60th anniversary fire truck holiday truck & car &.

The hess toy truck is back and ‘better than ever’ for our sixtieth year! The hess toy truck is back and ‘better than ever’ for our sixtieth year!